Tracking & Optimisation

Sharpen your digital presence and increase search engine visibility through the TalentBrew Software Platform, while continuously fine-tuning keywords, links and site design with optimisation recommendations. Pull data from your various web destinations, media plans and TalentBrew Career Site pages into one place with our self-service, on-demand Metrics Gateway tool. Reveal the most effective strategies through ROI data, including CPA, CPH, time to hire, hire ratio, quality of application and quality of hire.

Let us translate advanced analytics reports so you can see website usage, behavioral patterns and the most- and least-visited pages – painting a clear picture of who your visitors are, how they behave and what engages their attention. Identify and reach out to people who visited your site – but didn’t take action – through the intelligent remarketing technology of TalentBrew 360. And detail the performance of your website, social media metrics and web analytics, including Google Analytics and UX testing.

You’ll be able to determine the effectiveness of various creative solutions through cost-effective A/B creative testing. Benchmark existing employee surveys for future measurement with perceptions of brand effectiveness.

Let our tracking and optimisation solutions give you the control, flexibility and vision you need to influence your communications plan. Start now.

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